Thousands answer the call, but Red Cross blood shortage continues

In appreciation, $5 Target eGiftCard™ available for all those who come out to give

Thousands of people have responded to the emergency call for blood and platelet donations issued by the Red Cross in early July, but there continues to be a critical summer blood shortage. Eligible donors of all types are urgently needed.

After issuing the emergency call, the Red Cross has experienced a 30 percent increase in blood donation appointments through mid-July. About half of the appointments were scheduled by donors using the free Blood Donor App or at redcrossblood.org. Despite this improvement, blood products are still being distributed to hospitals as fast as donations are coming in, so more donations are needed to meet patient needs and replenish the blood supply.

“The blood supply is like a cell phone battery, it constantly needs recharging,” said Christy Peters, external communications manager of the Northern Ohio Blood Services Region. “We sincerely appreciate those who have responded to the call to help save lives and encourage those who haven’t to consider rolling up a sleeve and give the gift of life. It only takes about an hour but can mean a lifetime for patients.”

Nearly 61,000 fewer blood donations than needed were given through the Red Cross in May and June, prompting the emergency call for donations in early July. The shortfall was the equivalent of the Red Cross not receiving any blood donations for more than four days.

How to help

To schedule an appointment to donate, use the Blood Donor App, visit redcrossblood.org or call 1-800-RED CROSS (1-800-733-2767). Donation appointments and completion of a RapidPass online health history questionnaire are encouraged to help reduce the time it takes to donate.

As a special thank you, those who come out to give blood or platelets with the Red Cross July 26 through Aug. 31 will be emailed a $5 Target eGiftCard™.*

 

 

What to know about giving blood

To make an appointment or more information, simply download the American Red Cross Blood Donor App, visit redcrossblood.org or call 1-800-RED CROSS (1-800-733-2767). A blood donor card or driver’s license or two other forms of identification are required at check-in. Individuals who are 17 years of age in most states (16 with parental consent where allowed by state law), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements.

Blood donors can now save time at their next donation by using RapidPass to complete their pre-donation reading and health history questionnaire online, on the day of their donation, prior to arriving at the blood drive. To get started and learn more, visit redcrossblood.org/RapidPass and follow the instructions on the site.

 

* Restrictions apply. Additional information and details are available at redcrossblood.org/summer. The Bullseye Design, Target and Target GiftCard are registered trademarks of Target Brands, Inc. Terms and conditions are applied to gift cards. Target is not a participating partner in or sponsor of this offer.

Eligible Blood Donors Needed to Help Save Lives this Summer

We are facing a critical blood shortage and have issued an emergency call for eligible blood and platelet donors of all blood types to give now and help save lives.

Blood donations have fallen short of expectations for the past two months, resulting in about 61,000 fewer donations than needed and causing a significant draw down of the Red Cross blood supply. The shortfall is the equivalent of the Red Cross not collecting any blood donations for more than four days.

It’s crucial that people donate now to meet the needs of patients every day and to be prepared for emergencies that require significant volumes of donated blood. Every day, blood and platelet donors can help save lives, and right now these heroes are needed to give as soon as possible.

How to Help

To schedule an appointment to donate, use the free Blood Donor App, visit redcrossblood.org or call 1-800-RED CROSS (1-800-733-2767). The Red Cross has added more than 25,000 additional appointment slots at donation centers and community blood drives across the country over the next few weeks to accommodate more donors. Donation appointments and completion of a RapidPass online health history questionnaire are encouraged to help reduce the time it takes to donate.

Summer Months Lead to Shortage

Blood shortages often worsen around Independence Day due to many fewer volunteer-hosted blood drives at places of work, worship or community gathering, and this year is no exception. Nearly 700 fewer blood drives are scheduled during the Independence Day week than the weeks before and after the holiday.

Overall, the summer months are among the most challenging times of the year for blood and platelet donations as regular donors delay giving while they vacation and participate in summer activities. In a recent survey of Red Cross blood donors, more than 73 percent indicated vacation plans this summer, many of them occurring the weeks before and after Independence Day.

New donors and those who haven’t given in a while are especially encouraged to roll up a sleeve and help save lives. Nearly one-third fewer new blood donors came out to give last summer than during the rest of the year due in part to schools – where blood drives are held and where new donors give – being out of session during the summer months.

Every two seconds in the United States blood and platelets are needed to respond to patient emergencies, including accident and burn victims, heart surgery and organ transplant procedures, and patients receiving treatment for leukemia, cancer or sickle cell disease. The Red Cross must collect nearly 14,000 blood donations every day for patients at approximately 2,600 hospitals across the country.

18th annual Bloodsuckers Buffet Wednesday, April 13

Icon BiomedJoin us for the 18th annual Bloodsuckers Buffet Wednesday, April 13, 7 a.m to 7 p.m. at Windows on the River in the Powerhouse at Nautica. All who come to donate will enjoy a 98.5 WNCX live broadcast all day, free goody bag with great gifts from our sponsors, complimentary parking, food and raffle prizes. Call 1-800-RED CROSS (1-800-733-2767), visit redcrossblood.org and enter code “Bloodsuckers” or use the Blood Donor App to schedule your appointment today.

Donating blood at the Bloodsuckers Buffet on April 13? Save time at the blood drive by completing the new Red Cross RapidPass online health history before you go that day! To learn more and get your pass, visit redcrossblood.org/RapidPass and follow the instructions.

 Every day the American Red Cross needs 14,000 blood and platelet donations to meet the needs of patients. We can’t do it without you! Join us for the 18th annual Bloodsuckers Buffet and help make a difference! The blood drive is Wednesday, April 13, 7 a.m. to 7 p.m. at Windows on the River in the Powerhouse at Nautica. Enjoy a live broadcast with 98.5 WNCX, goody bag, complimentary parking, food and raffle prizes. Call 1-800-RED CROSS (1-800-733-2767), visit redcrossblood.org and enter code “Bloodsuckers” or use the Blood Donor App to schedule your appointment today.

Celebrate March is Red Cross Month by Rolling Up Your Sleeves

March is Red Cross Month, and the Red Cross has an urgent need for blood and platelet donors to give now to help restock its shelves following recent winter weather.

Winter storms in March forced the cancellation of more than 200 Red Cross blood drives, resulting in nearly 7,000 uncollected blood and platelet donations. This shortfall follows more than 26,400 uncollected blood and platelet donations in February due to severe weather across 27 states. Regardless of the weather, every two seconds, someone in the U.S. needs blood – from cancer patients to accident victims to premature babies with complications.

March was first proclaimed Red Cross Month in 1943 by former President Franklin Roosevelt. Since then, every president has called on people across America to support the organization’s humanitarian mission in March.

You can help support the Red Cross and ensure blood and platelets are available for patients in need by scheduling an appointment to donate now. To find a donation opportunity near you, download the Blood Donor App, visit redcrossblood.org or call 1-800-RED CROSS. You can also help support the Red Cross by asking others to donate or creating a SleevesUp virtual blood drive.

New Red Cross app puts power to help save lives in hands of blood donors

The Red Cross is launching a first-of-its kind Blood Donor App that puts the power to save lives in the palm of your hand.

The app makes it easier, faster and more convenient for users to schedule and manage their donation appointments, track the lifetime impact of their donations, and recruit friends and family to roll up a sleeve with them.

As the nation’s single largest supplier of blood and blood products, the Red Cross is uniquely positioned to bring this cutting edge technology to blood and platelet donors. In addition to scheduling and managing blood donation appointments, other features of the app include:
• A blood drive or blood donation locator;
• The ability to sync a blood donation appointment with the user’s calendar;
• Donors can share personalized #selfies about their donation experience through social media;
• Unlock special badges through interaction with the app, make donations and spread the word;
• A chance for donors to come together to form teams, tracking their cumulative impact and viewing standings on the Blood Donor Teams Leaderboard;
• Exclusive offers and discounts from some of America’s best brands, including Shari’s Berries, ProFlowers and 1A Auto, with new rewards added regularly; and
• Uplifting donor and blood recipient stories that show the power of rolling up a sleeve to help save lives.

The Blood Donor App, along with the Red Cross suite of preparedness apps, can be found in app stores by searching for American Red Cross. You can also visit redcross.org/apps or redcrossblood.org/bloodapp, or text* BLOODAPP to 90999 for a direct link to download.

Eligible blood donors do not need a smartphone to schedule an appointment to give blood. Appointments can always be made by calling 1-800-RED CROSS (1-800-733-2767) or by visiting redcrossblood.org.

How to donate blood
A blood donor card or driver’s license or two other forms of identification are required at check-in. Individuals who are 17 years of age (16 with parental consent in some states), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements.

* Message and data rates for texting may apply.