New Red Cross app puts power to help save lives in hands of blood donors

The Red Cross is launching a first-of-its kind Blood Donor App that puts the power to save lives in the palm of your hand.

The app makes it easier, faster and more convenient for users to schedule and manage their donation appointments, track the lifetime impact of their donations, and recruit friends and family to roll up a sleeve with them.

As the nation’s single largest supplier of blood and blood products, the Red Cross is uniquely positioned to bring this cutting edge technology to blood and platelet donors. In addition to scheduling and managing blood donation appointments, other features of the app include:
• A blood drive or blood donation locator;
• The ability to sync a blood donation appointment with the user’s calendar;
• Donors can share personalized #selfies about their donation experience through social media;
• Unlock special badges through interaction with the app, make donations and spread the word;
• A chance for donors to come together to form teams, tracking their cumulative impact and viewing standings on the Blood Donor Teams Leaderboard;
• Exclusive offers and discounts from some of America’s best brands, including Shari’s Berries, ProFlowers and 1A Auto, with new rewards added regularly; and
• Uplifting donor and blood recipient stories that show the power of rolling up a sleeve to help save lives.

The Blood Donor App, along with the Red Cross suite of preparedness apps, can be found in app stores by searching for American Red Cross. You can also visit redcross.org/apps or redcrossblood.org/bloodapp, or text* BLOODAPP to 90999 for a direct link to download.

Eligible blood donors do not need a smartphone to schedule an appointment to give blood. Appointments can always be made by calling 1-800-RED CROSS (1-800-733-2767) or by visiting redcrossblood.org.

How to donate blood
A blood donor card or driver’s license or two other forms of identification are required at check-in. Individuals who are 17 years of age (16 with parental consent in some states), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements.

* Message and data rates for texting may apply.

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